RTS Cambridge 2019

NBCUniversal's Linda Yaccarino: Our audience is not declining, it's just dispersing

Linda Yaccarino (Credit: NBCUniversal)

Don’t expect Linda Yaccarino to be intimidated by Facebook or Google or any of the other ­Silicon Valley behemoths. This highly experienced US media executive is renowned for her tough negotiating skills and uber-­competitiveness. Not for nothing is the NBCUniversal executive, who reports directly to Comcast chief Steve Burke, known among Manhattan media types as the Velvet Hammer.

Carolyn McCall: We want Cambridge to bring in the voice of the consumer

ITV CEO Carolyn McCall (Credit: ITV)

It may be Carolyn McCall’s first RTS Cambridge but she knows what she wants from the convention’s speakers. They should be positive and provocative. She also wants to hear from the voices of the people who consume the content.

“There is no point going into the Cambridge Convention with an attitude of ‘It’s all doom and gloom’. Yes, there are challenges but the opportunities for content creators have never been greater,” she emphasises.

Netflix CEO Reed Hastings announced for RTS Cambridge Convention 2019

Further speakers announced include Karen Blackett OBE, Chair of MediaCom UK; Howard Davine, Executive Vice President, Business Operations, ABC Studios; Sir Lenny Henry, actor, comedian and diversity campaigner; Tim Hincks, Co-CEO of Expectation; Jane Turton, CEO of All3Media; and Linda Yaccarino, Chairman of Advertising and Client Partnerships, NBCUniversal.

The 2019 event, which is set to take place at King’s College in Cambridge from the 18-20th of September, is this year entitled “Content, Consumers, and everything in between”.

About the RTS Cambridge Convention 2019

Netflix CEO Reed Hastings, David Zaslav, Tony Hall, Karen Blackett OBE, Alex Mahon, Jeremy Darroch, The Rt Hon Nicky Morgan MP and many more have been confirmed as speakers for this year’s RTS Cambridge Convention.​

The 2019 event, which is set to take place at King’s College in Cambridge from the 18-20th of September, is this year entitled “Content, Consumers, and everything in between”.

The Principal Sponsor for the RTS Cambridge Convention 2019 is ITV.

Click here to book.