Key industry figures discuss what the future holds for linear TV in a world of streaming
Will the future of streaming be defined by SVoD (subscription video-on-demand) or free, advertising-funded video-on-demand – or can they both prosper? Those were the big questions addressed by BritBox launch director Reemah Sakaan and Viacom International Media Networks chief David Lynn.
Speaking on the day that the “best of British” SVoD announced a deal with Channel 5, Sakaan was asked by session chair Wayne Garvie how she was going to “persuade my mum and dad to spend £5.99 a month on BritBox”?