BritBox: Traditional media's answer to US streaming giants
It seems only a few short years ago that the BBC and ITV were thought of as the titans of British media. But all of us in the UK’s traditional media solar system are getting smaller and smaller in the Apple, Amazon and Netflix universe.” Thus said Lord Hall, Director-General of the BBC, in March, as he unveiled the corporation’s plans for its new financial year.
“We need to find new ways to adapt to the changing needs of our audiences, and we need to be able to do it in real time to keep pace with our global competitors,” he continued.