The satirical comedy series will see Channel 4 ask comedian, creator and star of Chicken Shop Date, Amelia Dimoldenberg, to help change the public perception of some of their biggest stars by giving them a total rebrand.
The six-part series will see the celebrity guests undertake a series of unexpected brand exercises to help them connect to a wider audience, but to the celebrities’ horror, they unfortunately backfire.
The dating series will be hosted by Jamie Laing, and world-famous choreographer Kaelynn ‘KK’ Harris will act as the resident dance expert and judge.
Single professional dancers and rookie non-dancers will compete to try and find the partner who will be in sync with them, both on the dance floor and off.
Each week a guest judge will help KK decide which couple has the best routine.
The eight-part series will give contestants the chance to find love through dance, as professional dancers and non-dancers compete to find the perfect match that will sweep them off their feet, both on and off the dance floor.
There will be a series of fun challenges to test the budding connections, combining dance, dating and drama in order to find true love, including breath-taking routines and shocking eliminations.
Each episode will see Laing and Harris joined by a guest judge to determine which couples have the most chemistry and deserve to stay in the competition.
This series will make Strictly history with the show's first ever same-sex dance pair. Nicola Adams OBE will be part of an all-female dance partnership.
Putting some sparkle and shimmer back into our Saturday and Sunday nights, the BBC has started to announce the celebrity dancers who will be taking to the dance floor.
Presenters Tess Daly and Claudia Winkleman return this September as they announce the new dance pairings.
Former England goalkeeper David James MBE is one of the first celebrities announced joining this year's Strictly line-up.
James began his career at Watford F.C and went on to lift the League Cup for Liverpool and contribute to Portsmouth’s success in the FA Cup.
