5g

Is the future of TV in global tech companies hands?

IBC technology advisor Mark Smith predicted that 5G would boost the power of mobile networks to distribute media and entertainment content.

Deloitte media consultant Khalid Hayat forecast a future of cloud-based multi-platform, high-speed networks, feeding a wide range of platforms and devices, with not just subscription video on demand (SVoD) but cheaper, ad-sup- ported VoD at perhaps half the subscription rates.

IBC 2019 examines the rise of 8K

IBC keynote speaker Andy Serkis performing in Dawn of the Planet of the Apes (Credit: 20th Century Fox)

Ask attendees of this year’s IBC about what caught their eye at the giant Amsterdam tech fest, and only a few will cite new product launches.

Instead, they’ll talk about the technology trends that were evident at the trade show, and about how they left the event with a far better understanding of the future direction of travel in the complex and ever-evolving world of broadcast technology.