Anyone who tuned in for BBC Three’s final broadcast in the early hours of 16 February might have noticed the youth channel go out with a whimper, not a bang.
Not for BBC Three, any self-congratulatory run-down of the best commissions in its 13-year history. Instead, a repeat of Gavin & Stacey was followed by a trailer for new, online drama Thirteen and it all ended with a test card announcing that the channel had moved.
Perhaps the lack of fanfare was part of the brand’s emphatic declaration that it wasn’t closing, but moving.