Roughcut Television

Ash Atalla, Claire Enders, Evan Shapiro, Dan Clays and Patrick Holland on their 2024 TV predictions

Last year was a sobering one for television as a post-Covid boom that had seen production and advertising revenues surge fizzled out. Will 2024 see the industry refill its glasses and toast its own success – or is the bubbly still flat?

To answer this question, the RTS assembled a top-notch panel for its first national event of the year; late last month, it asked panel members for their 2024 TV predictions.

Advertising revenues would bounce back during the year, Claire Enders, the founder of Enders Analysis, told a packed house in central London.