TikTok Famous: How TV Can Leverage TikTok
TikTok has grown as a major cultural force over the past 18 months, spawning countless memes, trends and cultural moments that have set the Internet ablaze, along with launching direct on Samsung Smart TVs. With household names from the worlds of TV, sport and entertainment all joining its ranks - Strictly Come Dancing to I’m A Celebrity Get Me Out of Here, Gordon Ramsay to Jamie Oliver - being part of the TikTok conversation is now an unmissable destination for all major media brands.