olympic games

BBC signs Olympic deal

Olympic Games, 2012, London,

The deal builds on a 30-year partnership between the BBC and Discovery and means that the Corporation will sublicense exclusive free-to-air audio-visual rights to the 2022 and 2024 Olympic Games from Discovery.

The BBC will also license non-exclusive radio rights to the 2022 and 2024 Games.

In return, Discovery will sublicense exclusive pay-TV rights in the UK to the 2018 and 2020 Games.

How Discovery Communications conquered the world

David Zaslav (Credit: Paul Hampartsoumian)

Since taking command at Discovery Communications in 2007, David Zaslav has conquered the world. The US giant now operates in 230 countries – and is still expanding.

Eurosport was added to its roster of channels in 2014 and the rights to the Olympics Games nabbed this summer.

“We are a global company and more global than any other media company in the world. We have more employees outside the US than we do in the US. We make more money outside the US,” said Zaslav.