MediaCom UK

The horn of plenty: TV in a hyperconnected world

The panel (L-R): Hugh Dennis, Sue Unerman, Jim Ryan, Simon Pitts and Ben McOwen Wilson  panel (L-R): Hugh Dennis, Sue Unerman, Jim Ryan, Simon Pitts and Ben McOwen Wilson (Credit: Paul Hampartsoumian)

Comedian Hugh Dennis aired the thoughts of many trying to navigate the new television landscape when he introduced this session. In a video diary shown to conference delegates, he was seen stuck inside a room for a month. His task was to watch all the content available to modern audiences. 

“Watching telly used to be so easy,” he complained. “Four channels, maybe five – everyone watched the same thing in the same place at the same time, unless your family was at the cutting edge of technology and had a VCR.”