ITV announces their Climate Action Week

ITV announces their Climate Action Week

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Tuesday, 19th October 2021
Credit: ITV
Credit: ITV

ITV has announced plans for Climate Action Week, including new commissions and special programming. 

The Climate Action Week will take place from November 1st to coincide with the COP26 talks in Glasgow and will be broadcast across regional and network bulletins and digital channels.

ITV News will provide viewers with coverage before during and after the COP26 conference, building on their long-running Earth on the Edge series, which examines the impact of climate change in the UK and internationality.  

ITV’s current affairs programme Tonight will have Good Morning Britain presenter Laura Tobin report on the best cost-effective ways for viewers to reduce their carbon footprint. 

Coronation Street and Emmerdale will team up to highlight the issues surrounding climate change and environmental issues.

James Martin’s Saturday Morning will include sustainable recipes and Love Your Weekend with Alan Titchmarsh will explore sustainable gardening. 

ITV’s daytime shows Good Morning BritainLorraine, Loose Women and This Morning will cover Climate Action themes and content.

From sustainable fashion and beauty, to going vegan and using eco-friendly cleaning products.

Plus, cameras will follow Josie Gibson and Alison Hammond as they take a three-day road trip in an electric Kia car, from London to Glasgow, handing out eco-friendly tips on the way. 

The Chase will feature green themed questions and The Pride of Britain Awards will include an inaugural Environmental Champion award.

A Climate Action focused behaviour change marketing campaign will encourage viewers on how to make simple swaps in their day to day lives which can have a powerful impact on the planet. 

In order to do its bit, ITV has pledged to reach its goal of zero carbon emissions and zero waste by 2030.

New programme commissions 

It Takes a Flood

The landmark film directed by Kevin Macdonald looks at the ferocious floods that have plagued the UK in recent years due to the unprecedented levels of rain that hit London in the summer.

The floods led to videos of horrified homeowners watching as floodwater comes up through their toilets and sweeps through the streets. 

The film follows Ravi Singh, who runs an international disaster relief charity as he helps the traumatised flood victims and offers immeasurable support, championing the message ‘we become resilient by helping each other’.

Joanna Lumley and The Human Swan 

The one-off special sees Joanna Lumley follow adventurer Sacha Dench AKA the ‘Human Swan’ as she flies – green powered – for three months around Britain’s coast in order to discover climate change solutions. 

Using an electric paramotor, Dench attempted to set a new world record for electric flight in a pioneering Round Britain Climate Challenge expedition. 

However, with just a month left, Dench had a tragic mid-air paramotor collision which killed her support pilot Dan Burton and left her with serious injuries. 

Burton’s family and Dench were adamant the story continues to be told in order to push through the message of a net zero future. 

Orkney – Britain’s Green Islands

Julia Bradbury and Alex Beresford team up and travel to Orkney to see how the islands are moving towards a greener future. 

Settling into island life, the duo discovers how Orcadians harness their extreme weather to power the island. 

Beresford finds a small community that has built a massive wind turbine and is selling the power generated to the grid, using the profits to fund local amenities.

Bradbury discovers that Orkney produces 130% of its energy needs through renewables and learns about the cutting-edge technology that could transform travel around the islands and beyond. 

Orkney hopes to host the world’s first hydrogen powered passenger flight and currently has the world’s most powerful tidal turbine. 

Save Money: My Beautiful Green Home 

The three-part series sees journalist Ranvir Singh and property expert and designer Kunle Barker reveal how everyone can achieve an eco-friendly home without breaking the bank. 

Three families are followed as they revamp their traditional homes with the latest cutting-edge green technology, to show how they can save the planet and lots of money. 

Singh and Barker meet the owners and architects of some of the nation’s most jaw-dropping eco-builds. 

The series contains plenty of small and big tips and tricks that people can take on board to make their house more green and modern. 

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ITV has announced plans for Climate Action Week, including new commissions and special programming.