Alex Mahon on Channel 4's relationship with the indie sector and its Fast Forward strategy
Now that the threat of privatisation is no longer looming, Alex Mahon can focus on other items in the Channel 4 in-tray: recovering from the economic downturn; accelerating its digital strategy; and coming up with new hits.
In a wide-ranging interview that covered everything from company culture to the channel’s relationship with government and industry partners, Mahon first addressed the struggles of the UK’s indie sector.