Is AVoD the new SVoD?

Is AVoD the new SVoD?

Tuesday, 15 March, 2022
6.30pm for a 6.45pm start

Location

Cavendish Conference Centre
London
W1G 9DT
United Kingdom
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Early Evening

Advertising-supported on demand and streaming video is growing fast- is it the new nirvana for Broadcasters?

With AVOD growing rapidly as a key, non-subscription revenue model, how are broadcasters taking advantage?

How are AVOD (ad-supported video on demand) and FAST (Free advertiser supported TV) developing as an alternative to SVoD and broadcast TV? How is broadcaster VoD developing in the mix and what are advertisers looking for- more targeted and personalised ads? What are the demographics of IP-delivered TV?

Is streaming TV additive or substitutional to linear broadcast TV? Is leaning into AVoD and FAST the answer to the decline of linear TV advertising?

Panel

Dave Castell, GM EMEA, Inventory & Partnerships, The Trade Desk

Katie Coteman, VP, Advertising & Partnerships, Discovery

Dan Fahy, SVP Streaming, UK, Paramount

Tom Harris, Connections Manager UK & Ireland, AB Inbev

Chair: Gideon Spanier, UK Editor-in-Chief, Campaign

Booking Details

Tickets for non members are £12.50 and free for RTS Members but must be booked in advance.

Please input your Membership Number when booking. 

Tickets are non-refundable. Event Safety

 

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Advertising-supported on demand and streaming video is growing fast- is it the new nirvana for Broadcasters?