Airing on Saturday and Sunday mornings, it will feature live music and different celebrity guests discussing arts and culture, including books, theatre, TV and podcasts.

Sara Cox presented The Radio 1 Breakfast Show between 2000 and 2003, and is the current host of Drivetime, BBC Radio 2’s flagship music and chat show.

Speaking about her new ITV weekend show, Cox commented: “I can’t wait to keep people company on a weekend morning as they mooch about in their jamas, making crumpets and sorting the kids out.”

“Whether it’s people feeling delicate after a big night out or parents getting ready for an activity filled weekend, I’ll bring them funny, relaxed chat with their favourite stars and no doubt there’ll be some daft capers along the way.”

Executive Producer Amanda Ross added: “I’m sure viewers will love to spend a bit of quality time with Sara! Her natural charm, enthusiasm and energy will make this a really fun with plenty of take-away.”

Cactus will produce the 44-part series for ITV.