E4 decides Alan Must Win in new reality series with a twist
A lively cast will compete in the popularity contest set in a unique environment, with an underdog known as ‘Alan’ competing amongst them.
The eight-part series will see celebrities no longer be the pawns, but instead hold all the power and take the reins to control what happens in the reality series behind the scenes.
Unbeknown to the contestants next door, a group of celebrities will be secretly watching and playing their own game to manipulate everything to make sure that Alan wins.