Winners, Losers and Own Goals - Live Sport in Lockdown
How do you manage an entirely live sports TV channel – without any live sports taking place? With no sport and no fans, this panel will investigate how the ever-resilient TV industry adapted to fill entire daily schedules which suddenly became empty overnight.
We will hear from major sporting brands in the UK to find out their initial and then longer-term approach. The panel will talk about the innovative ways broadcasters, programme makers and the wider sports industry adapted to the challenging circumstances – and the value new and existing technology delivered.