Our Friend In

Our friend in Wales: Phil Henfrey

When Dr Frank Atherton, Wales’s chief medical officer, said in late April that the pandemic curve had not just been flattened, but squashed, it was reassuring on two levels: it signalled to viewers that the Welsh NHS appeared to be over the worst of Covid-19 and it also suggested that our editorial strategy was working.

Dr Atherton had given a number of interviews to various media outlets that day, but only ITV Cymru Wales viewers heard his seminal statement that the Welsh Government’s lockdown measures had “squashed” the virus in Wales.