Demystify.... EPG

Demystify.... EPG

Wednesday, 25 May, 2011

Location

ITV Studios, Upper Ground
London
SE1 9LT
United Kingdom
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Centre Event

The EPG is ubiquitous in today's television - but do you really understand what - and how they can be used and how do they work?

 

The EPG is ubiquitous in today’s television - but do you really understand what – and how they can be used and how do they work?

Question and discuss what make an EPG and how you can provide better information about your programmes to your viewers.
Without an EPG – can any one find a channel or programme? Or record it for later viewing?
or access it over over Youview?

To Demystify EPGs we will have experts talking breifly about its 40 year history and fundamentals,

We will concentrate on How channels use EPGs and what information and techniques work.
In simple terms - the practicaliities of creating a good billing for your progammes -
and looks to the operation and future of EPGs and programme promotion in Social media.

Finally a quick look at how the data gets delivered to the UK DTT and Freesat platforms – and why this is different .

The questioning and discussion could spread over the breadth of the media landscape, looking at new and traditional models for Platform, Channel and Programme promotion and the opportunities this gives.

 

Speakers

Peter Weitzel with

Richard Kirk (Red Bee Media / BDS)

Peter Daniel (Siemens)

Booking Instructions

For security purposes at ITV Studios, Members and non-members must register.

Each place is required to  have the attendees first and last names.

We are sold out on this event - if you wish to be put on a wait list please email  
We will let you know if we have  a space by Tuesday evening.

if you cannot use  your ticket and we will try to reallocate it please let us know  

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Location Details

London
SE1 9LT
United Kingdom

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The EPG is ubiquitous in today's television - but do you really understand what - and how they can be used and how do they work?