Advertising revenue has been falling for the past three years. The word is that there will be an even sharper fall this year. Programmes are getting slashed. Hundreds of people are being laid off. The future looks bleak. Or does it? Four major players survey the landscape and offer tips on how to survive the current crisis.
Speakers
Luke Johnson Chairman, Channel 4, Peter Bazalgette Media Consultant and Digital
Investor, Eileen Gallagher
Chief Executive Officer, Shed Productions, Thomas Dey
Grant Thornton, Partner, Chair: David Elstein, Chairman, DCD Media
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