Hosted by Charlie Gauvain, RTS East Vice-Chair and MD of Eye Film, the event drew a crowd of more than 100 filmmakers and creatives who were walked through five brand films produced by local talent, ranging from a mini-documentary about a Norwich-based creative agency, to short films for Yamaha, to a promo for the Ian Fleming Foundation.

Each filmmaker talked about making their film, discussing how they got the commission, working with the brand, the challenges they overcame and their film’s reception.

Freelance director Pete Naylor presented a film in Finnish (with English subtitles) and explained how to work in a language you don’t speak; Justin Hunt, co-founder of advertising studio Heist, revealed how he successfully pitched an idea, The Plant Messiah, to Kew Gardens.

The filmmakers formed a panel, taking questions from the audience and covering topics that included the ethics of a project and how to bring creativity to brand films.

The next Norwich Film People event will be held in autumn 2024.