Love Island 2025

"We spend a huge amount of time casting": Behind the scenes of Love Island

Dating shows are 10 a penny on television but Love Island stands apart, as popular now as when it first hit our screens in 2015.

Ahead of this summer’s 12th series, the team who shape the show for Lifted Entertainment (which is part of ITV Studios) revealed at an RTS Futures event how they keep the ITV reality juggernaut on the road.

“There are lots of imitations,” said executive producer Lewis Evans, who has worked on the show since the very first series. “It takes so much to pull off an authentic, layered reality show as glossy as Love Island.”